It all started with a passion. Two competent and adventurous young Umbrians, Renzo Fantucci and Valentino Belli, joined forces in 1980 to take over an old Rome delicatessen not far from the Vatican with the objective to pioneer a mission: provide the eternal city with prime quality and forgotten products. Passion drove them to start the business and passion is the leitmotif that is at the core of their store, "La Tradizione" which literally means 'tradition'.
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